Where we've been, where we're going to be, and what's been said along they way.

© 2005 Creative Business Consulting Group

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Seen and Heard

SEEN

The following are copies of recent press clippings and white papers published by Creative Business Consulting Group.

Articles

Creative Business Consulting Group was contacted to discuss some of the challenges faced small independent business owners today
Read “For Buck a Book”

White Papers

Brand IS a competitive advantage.

One of the most commonly overlooked sources of competitive advantage is brand. Branding is not just advertising, nor is it simply a catchy name for a company or product. The most important value in a brand is the value that it holds for actual customers.
Read “Brand IS a Competitive Advantage”

HEARD

The following is a partial list of the places we have offered small business seminars. Contact us today to schedule a seminar for your group or business.

Small Business Administration seminar series at the Center for Women and Enterprise, Salem State College, Salem, MA August 23, 2005

This seminar featured dialogue and actual case study work with business owners from the CWE incubator at Salem State College. Specific business challenges were presented during the 2-hour session with Creative Business Consulting Group providing on site feedback and solutions during the session.

Chicago Gift & Home Show July 23, 2005. Chicago, IL

Lynn Switanowski of Creative Business Consulting Group presented an interactive seminar entitled “Changing World, Change your ways” to a group of 60 retailers at the Chicago Gift and Home show in Chicago, IL. The 2-hour interactive seminar featured an in-depth presentation on the challenges of marketing and branding a business today. The increasing competition for consumer purchasing dollars and the opportunities created by technology utilization in businesses of all sizes were highlighted in the presentation. The participants also received a marketing resource guide offering 50 ways to get free or low cost publicity for their businesses.

For more information on how your business, trade organization or association can benefit from participating in one of our interactive seminars, please contact us at info@cbc-group.net

To see the detailed outline of this and all the seminars we are currently offering please click here.